Our story

Aura kritis - natural cosmetics from Creatan land

"Unload the olive tree and it will load you with olive oil"

Cretan proverb

3500 B.C.

IT ALL STARTED CENTURIES AGO…

In Crete, in 3,500 BC. olive cultivation was first developed by the Minoan civilization. The olive tree appears in historical records as a symbol of worship taking the form of sacred tree but also, as the driving force for the development of the first European civilization.
Aura kritis - natural cosmetics from Creatan land
Aura kritis - natural cosmetics from Creatan land

OLIVE OIL, HOMER’S LIQUID GOLD

Olive oil, or according to Homer, “liquid gold”, is rich in vitamins, antioxidants and anti-inflammatory substances and thus, has been scientifically proven to form the secret of longevity and good health of Cretan people. In Aura Kritis, we feel deep respect and admiration for this pure treasure of nature. Our noble mission is to create natural cosmetic products based on pure Organic Olive Oil, with care and dedication.

2012

OUR VISSION

"To promote Nature's wonders and provide solutions to society!"

In 2012, the first humble steps for this dream were made: Ilianna Vrouvaki, the founder of Aura Kritis, started the specialized studies at University of Crete, to make this dream come true. Today, she is an awarded top-of-class Chemist, M.Sc. in Pharmaceuticals - Cosmetic Technology, and happily devoted to the noble mission: To provide solutions to every skin need, utilizing the extraordinary properties of Crete's natural treasures!
Aura kritis - natural cosmetics from Creatan land

2020

Aura Kritis is established and begins its responsible mission:
To provide solutions to every skin need, through natural cosmetics of finest quality!

2020-now

THE PATH

A commitment to sustainability, quality and health.

From 2020, "Aura Kritis" is evolving dynamically, offering high quality cosmetics based on the pure organic Cretan olive oil. Respecting the tradition and the environment, it has expanded its product range and strengthened its presence in the domestic and international market, combining Cretan wisdom with modern cosmetology.